The online, self-paced Digital Media and Marketing Certificate is designed for individuals seeking to enhance their existing digital marketing skills or pursue a new career in the internet driven market. During this 12 month program, students can study the real-time curriculum online, watch streaming video lessons, and learn the valuable and actionable skills necessary to be competitive online from industry known authors, speakers, and consultants.
The online Digital Media and Marketing Certificate program is comprised of 350 hours of online instruction that includes the following modules, most of which will qualify students for an Online Marketing Certified Professional (OMCP) designation:
- Digital Marketing Certified Associate (DMCA) (must be completed before moving on to any of the courses below)
- Advanced Search Engine Optimization (SEO)
- Advanced Content Marketing
- Advanced Social Media
- Advanced Mobile Marketing
- Advanced Pay Per Click (PPC)
- Advanced Conversion Optimization
- Advanced Web Analytics
- Advanced Email Marketing
- Display Advertising
- Short Courses
Since this program is accessible anytime from any computer with an internet connection, students can determine the course schedule and set their own pace.
Applies Towards the Following Certificates
- Certificate in Digital Media and Marketing : Required course